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Bulgaria:
Europe’s Emerging Deep Tech Hub

Hub is a digital design studio that develops strategic vision and products through cultural insight and emotion.

Success stories

Bulgaria #BreakingGrounds amplifies Bulgaria’s role as a leading deep tech hub in Central and Eastern Europe, ensuring its innovators gain the global recognition and opportunities they deserve.B

Bulgarian tech

Our Journey: From Outsider to Innovator

Similar to e-Estonia’s timeline, but highlighting Bulgaria’s evolution—from the birth of the IT sector in the 90s, through key policy changes, up to the global recognition of its deep tech expertise in AI, robotics, and aerospace.

John Atanasoff, a physicist of Bulgarian descent, designs the Atanasoff-Berry Computer (ABC), pioneering the use of binary arithmetic and electronic circuits in computing.

Georgi Ivanov becomes the first Bulgarian astronaut, marking the nation's entry into space exploration.

Following the fall of the USSR, Bulgaria holds its first multi-party elections in 1990, marking the country’s shift toward a democratic system and a market economy.

Bulgaria joins the North Atlantic Treaty Organization, strengthening its defense and international alliances.

The country becomes a member of the EU, opening avenues for economic growth and technological collaboration.

Bulgaria assumes the rotating presidency of the Council of the European Union for the first time, shaping key discussions on digital transformation, security, and the Western Balkans' European integration.

Recognized as one of the fastest-growing tech ecosystems, Sofia is ranked among the top emerging destinations for startups and innovation in Europe, attracting international investment.

Payhawk, a Bulgarian fintech company, achieves unicorn status, highlighting the nation's growing startup ecosystem.

Bulgaria's startup landscape flourishes with over 5,200 startups and approximately 15 venture capital firms managing around €500 million in capital.

As of January 1, 2025, Bulgaria and Romania have fully joined Europe’s Schengen Area, bringing the total number of countries in the EU borderless zone to 29.

COME AND MEET US

Bulgaria #BreakingGrounds
has also broken records...

243 DELEGATES

participated in #BreakingGrounds 2024, with 26% female participation.

63 BULGARIAN SPEAKERS

on stage of the top 12 prestigious conferences in Europe.

$15M FOR STARTUPS

The #BG campaign has contributed to substantial fundings raised and deals closed.

2700+

meetings organized and facilitated for our delegates.

Case studies
Upcoming events

Conferences

15 - 17 Jan 2026
Munich, Germany

11 - 12 Feb 2026
Stockholm, Sweden

19 - 20 Feb 2026
Belgrade, Serbia

03 - 05 Mar 2026
Basel, Switzerland

27 - 29 Apr 2026
San Francisco, California

18 - 22 May 2026
Vienna, Austria

27 - 29 May 2026
Athens, Greece

02 - 04 June 2026
Amsterdam, The Netherlands

30 June - 01 July 2026
Berlin, Germany

27 - 29 Sept 2026
Munich, Germany

06 - 08 Oct 2026
Bucharest, Romania

19 - 20 Nov 2026
Helsinki, Finland

07 - 11 Dec 2026
Dubai, UAE

Explore our promo packages: Maximize your impact with Bulgaria #BreakingGrounds

Be remembered as a catalyst of change and innovation in Bulgaria's journey towards becoming a global tech hub. Check our packages, and let our team work closely with you to create an experience that perfectly matches your strategic PR goals.

Ecosystem verticals

Our process applies techniques from a variety of disciplines, values distinction in detail and gives careful

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